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There has been an obvious and much-needed shift to remote sales over the last few months, and many industries are feeling the ramifications of losing the ability to continue outside sales tactics. Unfortunately, remote work is just our reality now and could be for the unseeable future. Even when states begin to open back up, our lives before covid-19 may never fully come back. Most of you have figured out […]
On Monday, May 4, 2020 Google announced its second algorithm update of the year. Outside of their daily tweaks to the system to try and improve Organic search results, Google releases these ‘core updates’ a few times annually. The last core update Google released came in January 2020 - a time that may seem distant to many with the world looking very different than it does today.
If there is one SEO effort you need to focus on this year, it should be structured data. It’s no secret that Google loves scraping site data to create new search features. The rise of SERP features this year including local packs, FAQ drop-downs and answer boxes are a telltale sign. Implementing structured data will not only get you featured in these areas often placed above top rankings, but also improve overall site rankings through quicker site crawling. To help you stay ahead, here are a few tips on how to implement a structured data strategy.