There are a lot of small details in the world of SEO that are important to understand in order to maximize your SEO campaign. Everything from PageRank sculpting using rel=nofollow, to XML sitemap feeds, to analyzing competitor backlinks. But some of the biggest gains in SEO can be accomplished by paying attention to the basics. Here are my top three basic SEO tips we apply at our search engine optimization firm that can help you increase your search engine rankings TODAY! (more…)
One of the things that I notice about a lot of Web Design firms and even creative agencies who say they bake SEO into everything they do, is that very few of them bake it into there own sites. Now I don’t want to call anyone out today but I do want to give people a quick little guide on the top five things to look for when evaluating the SEO ability of design firm that says they know SEO. I mean, if SEO is part of their overall offering, they would be silly not to SEO their own site right? And if they haven’t taken the time to do that, is that a firm that you can really feel confident in? I think you know my answer. *lol* So here is the top 5 things that I would look for in a design firms web site that will give you some idea if they know what they are doing: (more…)
Today I was reading an outstanding article about Meta Descriptions by Barry Welford and I thought I would share a couple more thoughts I have on the subject. In Barry’s article he mentions about the importance that description tags play in creating the snippets that the search engines display in the SERPs (search engine results pages). And he elaborates on the importance of placing your most important keywords in the description because the snippets are drawn from the text surrounding those keywords in the Meta description. The other thing I thought was worth adding to this part of the conversation is that the (more…)
One of my favorite sites for the latest news in SEO is www.searchengineland.com . The site is run by Danny Sullivan, formerly of SearchEngineStrategies.com (where incidentally I will be writing a column soon, stay tuned for details). But one of the things (or should I say some of the things) I have noticed about Search Engine Land lately is they don’t exactly correspond to what I would define as best practices with their own SEO. So I thought I would take a few moments to give some unsolicited advice to my friends at SearchEngineLand.com as if they were a client.
Here are my top 5: (more…)
Ray "Catfish" Comstock has spent over 9 years in the search engine optimization field and has successfully ranked numerous companies in the top-10 of all major search engines for ultra competitive markets such as travel, real estate, computer software, retail, broadband internet and various manufacturing sectors.
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