10 SEO Tips from Google's Guide to Search Engine Optimization
I just finished reading Google's guide to SEO. It was very gratifying to see that our process is consistent with the content of this document.Here are some of the highlights:
1) Always focus on User Experience.
2) Always have unique page titles and Meta descriptions.
3) Use short concise URL strings, preferably with descriptive words.
4) Make your site navigation as flat as possible.
5) Avoid using generic page names like page1.html.
6) Be consistent in your internal linking (caps versus no caps, www versus no www).
7) One URL to each document, avoid duplicate URL paths to the same content.
8) Have an xml and html sitemap with no errors.
9) Use breadcrumb navigation
10) Make sure the link text of all internal links is keyword focused.
There is a lot more in this document that makes for a great read about SEO, especially for those just learning the art. Reading it is the perfect way for any SEO to start a great new year.
posted by Catfish at
11:15 AM
4 Comments:
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Very juicy and useful info. For beginners, this is a must read post. Thanks for this one.
The listing and the guide provided by Google can definitely help anyone who wants to do good online and in SEO.
Good content. Just wanted to add some points here that may be helpful for those looking out for professional SEO services. There are tons of SEO companies offering different SEO packages and solutions at highly competitive rates. However, when looking our for these services, its important to not only look at the affordability factor but also what is unique about their SEO service and what differentiates them from other companies.
While choosing an SEO company its equally important to analyze the SEO company's website in terms of their Rankings, Yahoo links, Google index, Alexa ranking and similar such factors which indicates the company's expertise in the field of SEO. So make sure you are doing enough research and smart work before investing your advertising spend.
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