BusinessOnLine Launches New Website

BUSINESSONLINE UNVEILS NEW WEBSITE AND INTERNET MARKETING KNOWLEDGE CENTER FOR MANUFACTURERS TO IMPROVE USER-EXPERIENCE AND ASSIST GROWING CUSTOMER BASE

September 1, 2005 – San Diego, CA

BusinessOnLine (BOL), the leader in Internet marketing for the manufacturing and BtoB sectors, unveiled its new website today, www.businessol.com, along with their Internet Marketing Knowledge Center to improve the online experience for their growing customer base.

BusinessOnLine’s new website reflects its growth and success over the last decade, helping hundreds of manufacturers effectively transition their sales and marketing to the Internet. Highlights of the new site include:

• Internet Marketing Knowledge Center: Provides a comprehensive selection of expert guides, case studies and white papers that help manufacturers make intelligent Internet marketing decisions.
• Five Step Process: Special section explains how BOL’s Five-Step Process for Manufacturing Websites delivers maximum results for manufacturers.
• Website Comparison: Enables visitors to view “before-and-after” home page screen shots of over 20 BOL manufacturing clients.
• Intuitive User Experience: Uses the best-practices, learned conventions and minimum standards of website usability to provide seamless user navigation.

“Our success is driven by our customers’ success, and we rarely find a competitor that can match our experience or Internet marketing expertise in the manufacturing sector,” said Aaron Kahlow, vice president of BusinessOnLine. “We often encounter manufacturers that have a website, but don’t know if the site is creating value for the company. Our new site is a valuable resource for those manufacturers to learn about Internet marketing’s best-practices and the specific attributes necessary to achieve a return-on-investment from their manufacturing website.”