Archive: December, 2016

Top 5 Marketing Challenges in Manufacturing
05Dec 2016

Top 5 Marketing Challenges in Manufacturing

by Rachel Ready

The landscape for marketing has changed – and manufacturers are starting to feel that change. With more than 70% of the B2B buyer’s journey taking place pre-sales (the majority of which is in the digital space), marketers have the growing challenge of capturing prospect attention in an ever-evolving digital world.

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